Free Ebook on Mapping the Customer Journey

The Modern E-commerce Buyer Is Complex

Customers research online, compare prices on their phones in-store, and are influenced by a variety of factors. To succeed, you need to:

Go beyond demographics: Understand the psychological and behavioral drivers of purchase decisions.
Personalize the customer experience: Deliver targeted messaging and offers that resonate with each buyer type.
Optimize your sales funnel: Ensure a seamless journey from awareness to purchase and beyond.

The 6 Key E-commerce Buyer Archetypes: From Savings Scouts to Design Devotees, understand their unique purchasing journeys.
Motivations and Needs: Learn what drives each archetype's buying decisions.
Effective Marketing Strategies: Discover how to reach and engage each persona with the right message and channels.
How to win in a saturated market.

Download 'Mapping the Customer Journey' now and gain the strategic advantage you need to win.

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